AEO services to become the answer people see

What AEO means for your business

Answer engine optimization (AEO) is about being the single, direct answer when someone asks a question. That answer might be a featured snippet at the top of Google, a box in People Also Ask, a reply read out by a voice assistant, or a summary in Google's AI Overviews.

In these places the engine shows one answer, not a list of ten links. AEO is the work of making your page the one it picks. For how AEO differs from SEO and GEO, read SEO vs AEO vs GEO.

What we do

• List your buyers' questions. The real questions people ask before they choose a business like yours.
• Write short, sourced answers. A clear answer at the top of each page, in a few sentences that stand on their own, followed by the detail.
• Mark pages up for machines. Structured data that tells engines what a page is and what it says. Google says its AI features need no special markup, so we use it for clarity, not as a shortcut. Our guide how to let AI crawlers read your website explains the technical side.
• Keep answers accurate and current. An answer that is out of date loses trust.
• Link related answers together, so each page supports the others.

How we measure it

• Answer boxes won, such as snippets and People Also Ask entries.
• Question coverage: how many of your buyers' questions have a clear answer on your site.
• Impressions that end without a click, which are a normal part of answer-style results.

Who it suits

AEO suits businesses whose buyers ask questions before they buy: service businesses, clinics, software, education, and anything where trust matters. It also helps local businesses, because many local searches are questions, such as "do you take reservations?".

What to expect

Answer pages can start to win snippets within weeks, but it depends on the question and on your competition. Google decides what to show, and its rules for features like FAQ results change, so we treat markup as a way to be clear, not as a guarantee of a special listing. We do not promise a specific snippet or AI Overview.

How we start

1. You book a free audit phone call, with no obligation.
2. We check how you appear on Google, in answer boxes, and in the main AI assistants.
3. You get a prioritised plan you can keep, whether or not we work together.
4. If you want us to carry on, we scope an ongoing plan from what the audit finds, and send you the price before you decide.

AEO builds on SEO and feeds GEO, so we plan the three together. Questions? See the frequently asked questions.